When you’re involved in the fashion
industry, like we are, it’s wise to learn as much about the evolution of styles
and progress of fashion, because some one may ask you an awkward question.
Savile row is a good place to start
researching. As you will witness it has
been the leading edge for innovations and fine tailoring for centuries.
Here are just a few excerpts, for your
reading pleasure and information. There is a lot even we did not know.
1818: Burlington Arcade, a glassed-over
esplanade of shops adjacent to Burlington House is constructed under the
patronage of Lord George Cavendish who resides at No 1 Savile Row (now Gieves
& Hawkes) where Brummell was a guest before his fall and exile in 1814.
1821: Joseph
Ede, who would eventually give his name to Ede & Ravenscroft, assists
guv'nor William Webb as Royal robe maker
when Prinny is finally crowned King George IV in particularly overwrought pomp
and circumstance after enduring years of Regency deputising for his 'mad'
father King George III. Walter Grant Norton opens his tailor's shop on the Strand. Norton & Sons would
relocate to Lombard Street in the City and carve a niche for itself as the definitive City
tailor before finally relocating to the Row where Norton & Sons remains
today.
1846: James
Poole's son Henry inherits the firm from his late father and earns his title of
'Founder of Savile Row' when he makes the Savile Row-side workshops of his
father's tailoring shop at No 4 Old Burlington Street into a grand, Palladian
entrance to a bespoke tailoring Pantheon called Henry Poole & Company at No
32 Savile Row.
1849: Henry
Huntsman establishes his tailoring firm H. Huntsman & Sons specialising in
riding breeches and sporting clothes. Queen Victoria and Prince Albert
become customers as do the vast spider's web of European Royal houses connected
to the Royal couple. Five of Queen Victoria's
granddaughters subsequently become Queens of Spain, Romania, Greece, Norway
and Empress of Russia.
1850: James
Lock & Co invents a Savile Row icon: the Bowler Hat. The Bowler was
commissioned by William Coke (a relative of the current Earl of Leicester) to
be worn by his gamekeepers as protection against falling pheasants and
poachers' sticks. The Bowler is still called a Coke at Lock.
1852: James
Gieve acquires a partnership with Joseph Galt (established in 1823 and
incorporating Meredith); christening the firm Galt & Gieves. His equally
ambitious sister Elizabeth independently holds Queen Victoria's Royal
Warrant as Dressmaker and Milliner (an honour she holds until her retirement in
1889 a year after James's death).
1858: Henry
Poole earns the first of his Royal Warrants from the newly crowned Emperor
Napoleon III of France to whom Poole and Baron de Rothschild advanced £10,000 to stage a coup in France to
establish The Second Empire. At the accession of Emperor Napoleon and his
Empress Josephine, Henry Poole erects an audacious gas illuminated
eagle-and-coronet light show above the faÇade of No 36: a tradition he repeats
on all great Royal occasions connected to customers of Henry Poole.
These historic facts have been extracted
from our comprehensive data research bank for your reading pleasure and
information.
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Article Source: http://www.theukarticledirectory.co.uk